DraftKings, an American sports betting company, has launched three main initiatives using the blockchain. 1. “DraftKings Marketplace” is a digital collectibles marketplace where users can buy, sell, and access exclusive NFTs from sports, entertainment, and culture using their existing DraftKings account. Many iconic athletes — including Tom Brady, Wayne Gretzky, Naomi Osaka, Simone Biles and Derek Jeter — have already launched their own NFT collections on this Marketplace. 2. “DraftKings Reignmakers” offers gamified athlete cards (as NFTs) licensed by the NFLPA, PGA TOUR, and UFC, which can be used in various fantasy contests based on athletes' real-life performances. As of August 9th, 2023, this NFT collection has reached $4.5M daily trading volume. 3. DraftKings also partnered with Zero Hash, a B2B digital assets infrastructure provider, to stake digital assets and become a Polygon network validator.
adidas Originals and Prada partnered to create an NFT metaverse project. They sourced 3,000 artworks by community members that Zach Lieberman - a digital artist - turned into a single patchwork NFT, which was auctioned off on SuperRare - an NFT marketplace. The proceeds were donated to charity.
AnotherBlock is a marketplace for users to share royalties with the artists they’re streaming. Artists like Rihanna have already joined the platform.
Arianne works with luxury brands to digitally authenticate their products and help them build their online community. They have secured partnerships with a number of large brands like Lacoste, Breitling, Moncler, Yves Saint Laurent, L’Oreal, among others.
AtlantisDAO is a web3 community organized around social impact and sustainability initiatives. Mercy Corps Ventures (”MCV”) partnered with AtlantisDAO to build a network for verifying and accessing clean water. The pilot will focus on 45,000 people across five remote villages in the Chikmagalur district of Karnataka, India.
Atrium is a decentralized studio that connects IP owners with top digital artists. IP owners use Atrium to commission high-quality content like short video clips or feature length movies.
Moët Hennessy Louis Vuitton (LVMH), Prada Group, Cartier, Mercedes-Benz, and OTB Group partnered to launch The Aura Blockchain Consortium, to develop a unified blockchain solution for luxury brands for creating a “circular business model” while increasing transparency and trust for the customers.
AO ArtBall 2023 is a collection of 9,230 NFTs with each ArtBall linked to a plot on the court. If the winning shot from any of the ~400 AO matches lands on that plot, the ArtBall is updated with that information, and the owner of that NFT plot receives special perks or rewards, like tickets to exclusive events.
Balancer is a decentralized automated market maker (”AMM”) that represents a flexible building block for programmable liquidity.
Beefy is a decentralized, multi-chain yield optimizer platform that maximizes rewards from various liquidity pools (LPs), automated market making (AMM) projects, and other yield farming opportunities in the DeFi ecosystem.
The Bentley Motors’s Bentley Design team will launch a 208 piece NFT collection.
Bifrost developed a cross-chain Staking Liquidity Pool (SLP) that allows users to stake tokens and secure the network.
Bitfury is a security and infrastructure provider for the Bitcoin blockchain. An example of a Bitfury application includes: the National Agency for Public Registry (NAPR) - operating under the Ministry of Justice in Georgia - issuing 300,000 land titles on the blockchain for the sale of land titles, registration of new titles, mortgages, rentals, and notary services.
Flipkart - one of India’s leading digital commerce entities - is launching a Blockchain-eCommerce Centre of Excellence that will focus on research and development for e-commerce in Web3 and the metaverse, exploring the next iteration of shopping and being online.
BLOOCK is a technology company that provides software-as-a-service solutions to secure information exchanges and systems.
Bluezelle is a blockchain infrastructure provider focused on secure and efficient storage and retrieval of data. An example of a Bluzelle application includes: three banks in Asia - OCBC Bank, HSBC Singapore, and the Mitsubishi UFJ Financial Group (MUFG) - collaborated with the Info-communications Media Development Authority (IDMA) - a Singaporean regulator of media and information communications - to streamline and improve the banking KYC process by creating a shared ledger for verifying customer identities.
Brave is a free and open-source web browser. It also offers an option to businesses to use private advertising - through Brave Ads - and has had a number of major companies use their services. This includes Chipotle, Verizon, eToro, among others.
Candy is an NFT marketplace and ecosystem. Candy works directly with athletes, artists and content owners on developing their NFT projects. They have partnerships with brands like Major League Baseball, Netflix, WWE, among others.
Chainlink helps individuals and companies deploy blockchain-based solutions across industries. It has partnerships with T-Mobile, Aave, Synthetix, among others.
Coinversation is a DeFi and cross-chain crowdfunding platform that began as a synthetic asset protocol.
Reddit launched an avatar, NFT-based collection called “Collectible Avatars” that are designed by independent artists.
Compound connects lenders and borrowers - by way of smart contracts, not intermediaries - using incentives paid in cryptocurrency.
Courtyard allows users to verify the authenticity of physical collectibles - by shipping and storing them in secured vaults - and turn them into digital collectibles to trade and earn passive income. Courtyard partnered with Brink’s (an American private security and protection company) to ensure the security of the physical asset storage.
Cozy Finance is building a protocol that would protect users against financial risks (like hacks or scams) when engaging with DeFi.
Curve Finance is an automated market maker (”AMM”) that maintains low fees and low slippage by only accommodating liquidity pools made up of similarly behaving assets. Curve DEX is a decentralized exchange (”DEX”). crvUSD is a collateralized-debt-position (CDP) stablecoin pegged to the US Dollar.
DerivaDEX is a decentralized derivatives exchange where the community owns the insurance fund backing the trading activity.
dYdX is decentralized exchange platform where users can margin trade cryptocurrencies and perpetual contracts. At the time of writing this, in the past 24 hours, dYdX had $1.7+ billion trading volume, 620,000+ trades, and $256+ million open interest.
Platinium Group (the largest ticket operator for Formula One Grand Prix events) partnered with Elemint (an NFT marketplace) and Bary (a web3 firm) to issue NFT tickets to VIP attendees of the Monaco Formula One Grand Prix.
ENDSTATE combines footwear and technology, creating phygital - intersection of physical and digital - products. As one of its projects, ENDSTATE launched a Ukraine-themed collection and donated 100% of proceeds to Direct Relief, an NGO and non-profit.
ENS is the most widely integrated blockchain naming standard. It hosts 2.7+ million names and has 570 integrations.
Farcaster is a blockchain network for applications that focus on social interactions and digital identity.
Flipkart, an Indian e-commerce giant, launched Flipverse, a metaverse where digital avatars can go on quests to unlock new e-commerce experiences to enable a highly engaged, bi-directional relationship between consumers and their favorite brands.
Fordefi is an institutional-grade, multi-party computation wallet that allows institutions to securely transact, trade, lend, stake, and vote in DeFi protocols.
GET is a digital ticketing infrastructure provider. Since 2016, GET has processed 3+ million in tickets.
Gucci released a number of NFT collections: Gucci Aria, SuperGucci, and Gucci Grail. It has also bought land in the Metaverse - Sandbox - and integrated cryptocurrency payments in several of its stores. Gucci Vault was created in partnership with SuperRare.
Hashflow is a liquidity protocol that allows market makers to source liquidity and price assets using off-chain pricing functions, enabling greater capital efficiency.
Helium is a community-owned wireless network, powered by over 1 million individual hotspots in 200+ countries. The ecosystem built on top of the Helium network leverages these hotspots for a number of purposes from Helium's Long Range Wireless capabilities to monitor for forest fires to using Helium 5G hotspots to provide internet coverage in rural Montana communities.
Hourglass released the first-ever marketplace to trade Time-Bound Tokens (”TBTs”) that tokenize a user's staked assets in a DeFi protocol based on its lock-up time period.
Immunefi is a DeFi bug bounty platform, protecting over $60 billion in user funds across protocols like Synthetix, Chainlink, MakerDAO, among others.
iomob aims to create a mobility-as-a-service platform based on blockchain technology, whereby mobility service providers can “plug in” and offer their services.
JuiceBox allows DAOs to fund, operate, and scale their ideas & communities transparently on Ethereum. One notable DAO that used JuiceBox was ConstitutionDAO.
Kaleido helps enterprises deploy blockchain-based solutions across industries. They have partnerhsips with a number of companies including Citi Bank, Kroger, Shell, T-Mobile, United Nations, Centers for Disease Control and Prevention, the World Wide Fund for Nature, among others.
Lido is a protocol that enables users to stake tokens as part of validation activity of the blockchain, mint transferable utility tokens, and use those utility tokens in other on-chain activities.
TIME issued its first-ever fully decentralized magazine on the blockchain, with Vitalik Buterin on the cover. This was created in partnership with LITDAO - a web3 community - Circle, and Transient Labs.
The Mastercard Artist Accelerator program will empower five emerging artists to forge their own musical paths in the digital economy, providing exclusive access to events, music releases, and a curriculum on Web3 experiences to build and own their brand.
Membrane Labs is a digital asset management solution offering OTC trading and cross-custodial clearing and settlement to institutions.
Hyundai partnered with NFT brand, Meta Kongs, to launch an NFT project as part of Hyundai’s ‘Metamobility’ vision.
Mirror is a decentralized publishing platform that allows writers to tokenize their work and users to collect it.
Dapper Labs partnered with the NBA to create NBA Top Shot - an NFT marketplace - for digital media from NBA players or teams.
NFTiff is a collection of 250 custom NFTs designed by Tiffany & Co for holders of CryptoPunks. This project was supported by Chain.
Nifty Gateway — owned by Gemini — is an NFT marketplace that hosted art by artists like Beeple, Pak, Refik Anadol, among others. It shut down operations in August 2023.
Nightfall is an Optimistic Zero-Knowledge (ZK) Roll-Up that helps enable private transactions on the public Ethereum blockchain. EY collaborated with Polygon on developing the Nightfall protocol.
Nike launched its .Swoosh platform to expand its platform, community, and user base to the virtual world as part of its business strategy. Nike and it’s .Swoosh platform has recently partnered with EA Sports to bring additional virtual experiences to users.
Nodle allows smartphones to become edge nodes. Nodle has recently joined the Content Authenticity Initiative (CAI) - a movement of technologists and large companies like Adobe, Microsoft, The New York Times Co., Truepic, Qualcomm, Witness, CBC, BBC, and others that aims to address digital misinformation and content authenticity - to incorporate the CAI photo verification standards for NFTs.
OAK Network provides trustless automation for payments and finance infrastructure in Web3 (e.g., scheduling future transactions and auto-trading).
Obligate is a blockchain-based debt securities protocol. Muff Trading AG, a Swiss physical commodities trading boutique specializing in sourcing precious metals and raw materials from South America, issued corporate bonds using Obligate’s platform. Lamar Olive Oil has also issued an on-chain bond using Obligate.
OmniBTC is a decentralized multichain liquidity aggregation protocol that connects and integrates decentralized exchanges (”DEXs”) and bridges, enabling composable cross-chain DeFi transactions.
OneOf is an NFT marketplace. eBay partnered with OneOf to launch an NFT collection called “Genesis” that features animated 3D renditions of Sports Illustrated athletes with the first one being Wayne Gretzky.
OpenGrants is a grant search engine and marketplace of grant experts. It launched its digital securities - $GRANT offering - on the Ethereum blockchain.
OpenSea is the largest NFT marketplace on Ethereum. It has formed a number of large partnerships and hosts projects from major brands such as: Twitter, Meta/Instagram, Givenchy, Adobe, Stella Artois, Ralph Lauren, among others.
Osmosis is the leading decentralized exchange on Cosmos. It has $113+ million in total value locked, $15 million in 24 hour trading volume, and 1000+ interchain transfers.
Parallel hosts a multichain wallet, borrowing & lending, swaps, staking, cross-chain functionality, and newer Web3 innovations such as DAO-Fi and infrastructure for decentralized organizations to manage finances. It has $187+ million total value locked and 300+ total users.
Parcl is a noncustodial automated market maker (”AMM”) designed for perpetual synthetic assets - real estate - that cannot otherwise support liquid trading markets.
Ellipsis Labs is building Phoenix, a decentralized limit order book that is on-chain and non-custodial.
Polygon ID, with the help of zero-knowledge proofs, lets users prove their identity without the need of exposing their private information. Polygon ID enables organizations on one side to issue verifiable credentials about users, and organizations on the other side to verify those claims.
Primitive built the Replicating Market Maker ("RMM") protocol, an oracle-free solution for replicating derivative payoffs.
Propy is a global real estate marketplace that lets users buy and sell homes on Web3 technology.
Recur is an NFT marketplace that mints popular brand figures - like those on Nickelodeon and Star Trek - into digital collectibles for consumers.
Royal is a marketplace for discovering, investing, and trading music. Artists like Nas, Diplo, and The Chainsmokers have already joined the platform.
Saddle is an automated market maker (”AMM”) optimized for pegged-value crypto assets (”stablecoins”). It has $2.2+ billion in cumulative volume, $11+ million in total value locked, and 3,000+ total token holders.
Shibuya provides filmmakers with a way to crowdfund, build community, and incorporate interactive storytelling elements into films and shows. It is a platform for creators to fundraise and engage with their audience.
Liverpool Football Club partnered with Sorare - a fantasy sport blockchain game - to create content and experiences for Liverpool fans. Sorare also continues to gain other major partnerships like with the Premier League.
SPORTFIVE, a full-service sports and entertainment agency, partnered with Polygon to enable end-to-end growth strategies for sports rights-holders and brands across a range of Web3 initiatives.
SushiSwap is decentralized cryptocurrency trading platform (a “decentralized exchange” or “DEX”).
Sweet is an NFT marketplace for collectibles. It has formed a number of large parternships. One of them was with Macy’s for its Thanksgiving Day Parade, which generated ~250,000 sales that was donated to Make-A-Wish. Additional partnerships include: Build-A-Bear, Old Navy, New York Knicks, among others.
Syky seeks to combine fashion with technology. As part of its first initiative, Syky released an NFT collection - called The Keystone - of which 50 will be reserved for aspiring designers, so they can network and collaborate with other creators and be able to attend digital and in-person fashion events.
Telefonica Tech - Spanish telecom’s digital transformation arm - announced it will provide companies with a quick and easy way to integrate blockchain technology in their businesses.
Tokemak is a market making protocol that provides sustainable DeFi liquidity and capital-efficient markets to users.
Uniswap is one of the largest decentralized cryptocurrency trading platforms with $1.4+ trillion in trade volume and 151+ million all time trades.
Vayner3 is a web3 consultancy. Bud Light partnered with Vayner3 to release an NFT collection for the NFL season: Bud Light x NFL Ultimate Fandom - Survivor Pick ‘Em 2022. NFT holders will be able to access a tournament online to win a variety of prizes.
Xage is world’s first blockchain-enabled cybersecurity platform for IoT companies. It has partnerships with companies like Microsoft, Dell and the U.S. Air Force.
Zeta is building an options and futures decentralized exchange (”DEX”) on Solana.
Zilliqa is a blockchain service provider. Mindshare (a global media and marketing services company) partnered with Zilliqa to address issues in programmatic advertising - reducing intermediaries and increasing transparency to avoid ad fraud - to make it more cost-effective. The pilot with PepsiCo showed a 28% efficiency gains.