Usecase Database

Starbucks Odyssey

Business & Marketing
Loyalty & Rewards
Polygon
Global

About

Starbucks launched Starbucks Odyssey, an extension of its widely successful rewards program called. Odyssey offers new types of rewards and ways to engage customers through NFTs (like artwork, access to tickets to special events like coffee tastings, among other things). In addition, Starbucks Odyssey also partnered with Feeding America, and the Starbucks community was able to provide 125,000 meals to those facing hunger.

Website | NFT Metrics (2 Aug 23)

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Loyalty & Rewards
Loyalty & Rewards
Business & Marketing
Business & Marketing
Polygon
Polygon
Global
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